New Delhi June 13 (IANS) Actress Jacqueline Fernandez has been roped in as the brand ambassador of boAt - a lifestyle brand with consumer electronics products such as earphones headphones speakers travel chargers and premium rugged cables.
"I am thrilled to be a part of boAt s incredible journey of success and innovation " Jacqueline said in a statement.
With a strong focus on consumer desires and aesthetics the brand has created products that seamlessly integrate into the evolved consumer s personal style statement.
"I am delighted to invite Jacqueline Fernandez to join our crew and take our brand s style quotient to a whole new level. She complements our commitment to product design and aesthetics and is seen as a credible influencer amongst the globally travelled new age millennials " said boAt co-founder Aman Gupta.

--IANS nv/mr