AI creates new possibilities for personalisation this year
certain vitamins or how fast they can metabolize nutrients. From there, it matches this information to nutrition analyses that it has conducted on a wide range of food and suggests a personalised diet. It also sells its own meal kits that use this information to map out menus."We'll also see technology brands expand beyond their core products and turn themselves into a lifestyle," said the report.For example, as electric vehicle users need to wait for their batteries to charge for anywhere from 30 minutes to two hours, the makers of these vehicles are trying to turn this idle time into an asset.China's NioHouse couples charging stations with a host of activities. At the NioHouse, a user can visit the library, drop children off at daycare, co-work, and even visit a nap pod to rest while charging.Nio has also partnered with fashion designer Hussein Chalayan to launch and sell a fashion line, Nio Extreme.Tech companies today are also attempting to bridge the gap between academia and the career market.Companies like the Lambda School and Flatiron School offer courses to train students on exactly the skills they will need to get a job, said the report.These apprenticeships mostly focus on tech skills like computer science and coding. Training comes with the explicit goal of employment and students only need to pay their tuition once they have landed a job that pays them above a certain range.Investors are also betting on the rise of digital goods. While these goods cannot be owned in the physical world, they come with clout, and offer personalisation and in-game experiences to otherwise one-size-fits-all characters, the research showed.
--IANS gb/bg