Mumbai Sep 6 (IANS) Actress Anushka Sharma has been roped in as the first ambassador of travel company Cox & Kings.
"I am glad to be associated with the world s oldest travel company Cox & Kings. I love to travel and personally think that travelling opens us up to new incredible experiences and changes the way we look at the world " Anushka said in a statement.
"Whether you are travelling solo with your partner or friends Cox & Kings has a holiday experience for every type of traveller " she added.
She will be seen promoting the company s travel offerings in a TV campaign to be released soon as well as promote the brand across print television and digital platforms.
"Anushka is known for her versatility experimentation and unusual personality. She perfectly represents a generation that is energetic unapologetic and fun loving which makes her the right fit to showcase our innovative holiday offerings " said Karan Anand Head Relationships Cox & Kings.


--IANS nn/rb/bg