Gangtok June 20 (IANS) Famed Indian composer and singer-songwriter A.R. Rahman has been appointed the brand ambassador of the Sikkim government a senior minister said on Wednesday.
"We have appointed Rahman as the state government s brand ambassador for a year " Sikkim Minister for Tourism Civil Aviation and Commerce and Industries Ugen T Gyatso told IANS over phone.
As the government s brand ambassador Rahman would keep coming to the Himalayan state from time to time and promote it said the Minister.
The 51-year-old music producer who has in his kitty two Academy and two Grammy Awards is now in Sikkim. "He will leave on Thursday " the Minister said.
In an official notification Chief Secretary A.K. Srivastava said Rahman will promote and project the state s achievements nationally and globally.
Earlier this year Rahman had been made Sikkim s brand ambassador of tourism and business.
Rahman is a widely awarded music personality and has worked in an array of international projects.
In 2010 Rahman was conferred the country s third highest civilian honour Padma Bhushan.

--IANS ssp/rb/mr