Covid Break: Rural impact to limit tractor sales growth, says report
Moreover, rural India was less impacted by the pandemic last fiscal and farmers redirected savings from spending on marriages, etc, towards tractor purchases, the agency said."Part of the good augury is expected to continue with forecast of a well-distributed and normal monsoon this year, too. This should benefit farm incomes and help sustain demand for tractors. An all-time high rabi-sowing and expected good kharif season, driven by healthy reservoir levels, will be supportive, too," the report said."Additionally, increased government spending in rural India and prospects of higher minimum support prices for 2021-22, should buoy rural incomes. Also, non-agricultural tractor demand (20-25% of demand), which moderated last fiscal, is expected to recover, supported by recovery in rural infrastructure and mining activities compared with last fiscal."Furthermore, even as tractor volumes growth remains in positive territory, players in the sector have seen their cost of operations rise sharply as the price of the primary raw material, steel has appreciated sharply."Primary steel prices increased by over 60 per cent in the six months through April 2021, and are expected to remain strong in the near term, before easing in the second half.""Although tractor players generally enjoy good pricing power, they are expected to absorb a part of the cost inflation given the sudden surge in steel prices."
--IANS rv/sn/ash