It’s really creative of ad designers nowadays who come out with various punch lines based on dialogues in Bollywood movies.
Here in the film Raees Shahrukh Khan is shown wearing spectacles and battery in hindi slang is for a guy who wears spectacles. All who watched this movie would surely remember Shahrukh’s dialogue in the movie, “Aye! Battery nahi bolneka” when teased for wearing spectacles.
Here we could see that Exide has used this as their punch line for its range of batteries. Impressive isn’t it? Let us know if you have seen similar ads like this. – WTN