San Francisco May 1 (IANS) Google and US-based NBCUniversal have reportedly come together to enable "Virtual Reality (VR)" experiences on YouTube-based shows from the latter and its affiliates.
This union will include a collaboration of the two companies on 10 multi-episode projects first being a backstage tour of the dog rescue reality show "Vanderpump Rules" followed by the others NBCUniversal informed in an official announcement.
"This partnership combines the creative expertise of NBCUniversal with Google s VR capabilities to create these engaging experiences " said Ron Lamprecht Executive Vice President NBCUniversal Digital Enterprises.
The shows will use Google s "Jump" platform and 360-degree cameras to immerse viewers in experiences.
"NBCU s teams were able to easily capture engaging VR content using the latest VR Jump cameras " said Amit Singh VP of Business & Operations for VR & AR at Google.
Some projects will also be made available in "VR180" which is a 4K VR format the official statement added.
Original content from "Saturday Night Live" and "SYFY WIRE" are also part of the VR project.
--IANS
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