Mumbai May 19 (IANS) Actor Ranveer Singh has urged Indian youth not to hold back and show their rebel side through music.
In a new video campaign by youth brand JACK&JONES the actor has shown his singing skills along with four faces who got an opportunity to rap to a video with the actor himself.
On the launch of the second edition of the campaign Ranveer said: #DONTHOLDBACK started off as a very small idea and eventually evolved to a campaign that is now larger than life. The kind of responses that we received for the digital contest was truly exhilarating.
The final track that the four rapper boys and I worked on has undoubtedly the most unabashed unapologetic vibe to it which truly embodies the spirit of the campaign. I am truly grateful for having been given the chance to encourage the talent that the youth of our country possess
#DONTHOLDBACK promises to inspire youth of the country to have a don t give-a-damn attitude.
--IANS
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Ranveer Singh urges youth to rebel via music
