New Delhi Oct 24 (IANS) Mobile TV channel Zenga TV on Tuesday launched its personalised artificial intelligence (AI) powered chatbot on Facebook Messenger.
Equipped with a conversational interface powered by AI Natural Language Processing (NLP) prediction based and behaviour mapped the chatbot provides a deep understanding of the customer journey for each individual content preferences and emotions which can help the AI engine to personalise the experience for users the company said in a statement.
"Introducing the AI powered chatbot will enable us to engage with our users in a more personal and contextual way. We have identified that these automated messaging has the ability to create highly interactive and engaging conversations " Shabir Momin MD and CTO Zenga TV said in a statement.
"Our engagement with our users will now be quick simple and clear which will enable us to truly personalise the content for viewers " Momin added.
Currently the chatbot is available on Facebook Messenger but it will soon be available to engage with users across multiple messaging apps the statement added.
--IANS
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